We’ve talked a lot about communication in the last few weeks. Susan Rose shared her thoughts on the power of email marketing in Tuesday’s interview. And last week, Sean Sutherland shared how Kapowza has been sending out newsletters and reminded us that we shouldn’t forget about using snail mail – especially if we are looking to send clients or prospective clients some promotional items. I couldn’t help but think about all of the ways that we can stay in touch with our

Why should any business use email marketing, but specifically entrepreneurs? The first part of that question is that it doesn’t matter what industry you’re in – email can work. Now, the same tactics don’t work the same from industry to industry. You have to adapt whatever you’re doing based on you and your businesses. So, that’s the first thing. The second thing to remember is that it is email, and study after study has shown that it is the most

So…who’s joined the Club – Clubhouse, that is? It’s the newest social media app (came out in November 2020) – and it’s audio only! And it’s super interesting! First off, you have to be invited from an existing Clubhouse user to “get in.” (And if you need an invite – let me know! I may be able to invite a few people!) And…it’s only an Apple app right now. (Although they have indicated that they are working on an Android

How can businesses effectively market during this time? It’s a great topic, and I love talking about it. Right now is a great time to get your message out there – on social and digital platforms. A lot of people are obviously stuck at home right now. And so, they’re spending a lot more time on social networks trying to feel connected, trying to do all the research they need to, and then, at the same time work, and maybe

I can’t thank you enough for giving me the week to digest and reflect on all of the great things that happened at Momentum Live Virtual 2021. It was three impactful days – both for me and those in attendance. For me, this was the culmination of months of work to bring you and your business what you needed. There was some laughter…with the Stand Pup Comedy event on the Tuesday before it all began – because laughing just makes

I don’t know if you caught it or not on my Facebook page or YouTube channel, but last Wednesday, we had the official launch of my book “What Businesses Need to Know Right Now.” We tied it into Day #1 of Momentum Live Virtual 2021 – and it was the perfect way to end the day! Some of the experts who were interviewed for the book were in attendance, and the mocktails were flowing! It was definitely a celebratory moment –

If you are a business and want to be a guest speaker, how do you optimize the opportunity? The popularity of virtual summits seems to have exploded. And more and more people are seeking guests for podcasts and video interviews. It’s become the way to communicate and share right now. You need to remember that participating in summits, podcasts, and video interviews is not just something you do when you have the time, if you feel like it, or to

What do diversity, equity, inclusion, and belongingness have to do with business? Part of it is everything that’s going on in our country right now. 2020 has run us through the wringer so many times over and in so many ways, but it’s also made visible all of these things that we’ve been sweeping under the rug for 450 years, but really the last few decades as well. This is important for businesses because as we look at population trends

I may be dating myself a little here, but who remembers encyclopedias being the be-all-end-all of reference books? As a child, I found them to be filled with tons of interesting facts and places I had not visited – and just a wealth of information. And of course, when I did ask my parents a question or two, it was not unheard of for them to say, “Go look it up!” Nowadays, we’ve got the Internet – and it’s definitely