What Do Businesses Need To Know Right Now About Storytelling?
How do storytelling and leadership work together? A long time ago, in Las Cruces, New Mexico, I graduated from college and started doing theater as a business, which is unheard of in that part of the country. It’s not a theatre town. I learned that I was going to have to recruit talent – designers and volunteers, and tell them how great this was going to be – and for no money – and that after working hard all day,